Friday, July 3, 2009

Washington Post death watch

Wow. What is going on over at the Washington Post?


Evidently, the once proud newspaper attempted to solicit funds in exchange for access to its news division and editorial staff. The events were supposed to be in the form of self-styled 'salons'. According to the nature of things, the newspaper now vehemently denies any impropriety, citing that it would never compromise its news division's integrity: it was all a misunderstanding, the advertising flyer was not vetted, blah, blah, blah.

Via Politico: (the text of the solicitation)

Offered at $25,000 per sponsor, per Salon. Maximum of two sponsors per Salon. Underwriters’ CEO or Executive Director participates in the discussion. Underwriters appreciatively acknowledged in printed invitations and at the dinner. Annual series sponsorship of 11 Salons offered at $250,000 … Hosts and Discussion Leaders ... Health-care reporting and editorial staff members of The Washington Post ... An exclusive opportunity to participate in the health-care reform debate among the select few who will actually get it done. ... A Washington Post Salon ... July 21, 2009 6:30 p.m. ...

"Washington Post Salons are extensions of The Washington Post brand of journalistic inquiry into the issues, a unique opportunity for stakeholders to hear and be heard," the flier says. "At the core is a critical topic of our day. Dinner and a volley of ideas unfold in an evening of intelligent, news-driven and off-the-record conversation. ... By bringing together those powerful few in business and policy-making who are forwarding, legislating and reporting on the issues, Washington Post Salons give life to the debate. Be at this nexus of business and policy with your underwriting of Washington Post Salons.


Embarrassing at best. At worst, another nail in the coffin of the Washington Post. After the Dan Froomkin debacle, the powers that be are doing all they can to chase away their audience.




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